Table of Contents
- Why Follow Skincare Influencers?
- Top 10 to Watch in 2024
- Includes Established Influencers
- Includes Potential Up and Comers
- Finding Your Skincare Tribe
The Top 10 Skincare Influencers to Follow in 2024
Why Follow Skincare Influencers?
- Product Discovery: Get introduced to exciting new products and hidden gems.
- Reviews & Comparisons: See how products perform on different skin types.
- Tips & Education: Learn application techniques, ingredient breakdowns, and skincare science insights.
- Community: Connect with like-minded people and share your own skincare journey.
Top 10 to Watch in 2024
- Hyram Yarbro (@skincarebyhyram): The reigning king of skincare education on TikTok and YouTube. Known for his no-nonsense reviews and emphasis on barrier health.
- Dr. Shereene Idriss (@shereeneidriss): A board-certified dermatologist sharing real-world dermatology advice and debunking skincare myths on social media.
- Charlotte Parlermino (@charlotteparlermino): Co-founder of Dieux Skin, her content blends product reviews with a focus on minimalist, effective routines.
- Dr. Shah (@dermdoctor): A dermatologist with a knack for visually engaging content. Expect fun experiment-style videos and easy-to-understand explanations for common skin issues.
- Kelly Driscoll (@kellydriscoll): An esthetician focusing on results and healthy skin practices. Her content is great for those struggling with breakouts and acne.
- Michelle Wong (@labmuffinbeautyscience): A cosmetic chemist, her superpower is cutting through marketing jargon to expose the science (or lack thereof) behind skincare trends.
- Nayamka Roberts-Smith (@labeautyologist): An esthetician and advocate for inclusive skincare, bringing a focus on the needs of deeper skin tones.
- Cassandra Bankson (@cassandrabankson): Her viral skin transformations and in-depth product reviews have solidified her as an influence in the beauty world.
- [Rising Star #1]: An up-and-coming esthetician with a niche focus – perhaps sensitive skin, body skincare, or men’s skincare.
- [Rising Star #2]: An influencer from an underrepresented community, bringing fresh perspectives and addressing challenges unique to their audience.
Important Note: Influencer lists change rapidly! This list is a starting point, and discovering new favorites is part of the fun.
Finding Your Skincare Tribe
- Look for Authenticity: Do they seem genuinely passionate about skincare?
- Skin Type Similarities: Recommendations are most helpful when your skin needs align.
- Trust Your Gut: If someone’s style doesn’t resonate, there’s no need to follow!
